We offer tags or placeholder that you can use for your emails/SMS communication. You don't have to worry on making sure that you've addressed your contact properly. Smart Tags button is available on each recipient's designated box as well as on the editor on the body of the email.
Another way to use the Smart Tags is by using "@" sign and the available tags should appear on a dropdown.
If you have any questions, email us at firstname.lastname@example.org.